Click Energy Digital Brand
project name

Click Energy Digital Brand

Creating a digital-centric brand for today’s consumer

  • Client:

    Click Energy

  • Our Role:

    Brand Strategy / Social Media Marketing

view online

Creating a digital revolution in the electricity sector

Click Energy, a new electricity company in Northern Ireland, asked the League of Extraordinary Advertising to create a brand with a focus on the digital sector.

Their business strategy was closely aligned to our own approach to all things digital, and we undertook a brand audit and competitor analysis before any design work was done.

We identified gaps in the market for a fresh, new approach to electricity and we helped design and deliver their new identity which features a strong icon that serves as a beacon across mobile, social media and traditional marketing.

We also developed and refined their TOV, making their transparent customer-focussed brand a rising star in the electricity sector. Their tagline – you click, you save, was added to complete the brand offering.

We’re still buzzing.

Brand identity

Icon designed for apps

designed for visual impact across digital